Watch a Content Idea Evolve into a Viral Marketing Campaign


viral campaign evolution

So you’ve come up with a great idea for a piece of content. Fantastic! Spare a second to give yourself a pat on the back, and then roll up your sleeves. Now the real work begins. As the adage goes, “the devil lies in the details,” and going from the initial concept to the final […]

Read More…

10 Case Studies That Show the Real Impact of Content Marketing


It’s hard to gauge just how effective content marketing can be for a brand or business. Fortunately, we can look at content marketing case studies to fully understand the process and its value. In the following case studies, you’ll see real examples of the positive impact content marketing can have on a variety of businesses. […]

Read More…

How Long Does it Take to See Content Marketing Results?


It’s tempting to stare at your site’s analytics and wait for the results to roll in after a content marketing campaign launches. The online world moves quickly, so many marketers also expect quick results from their online content campaigns. While there are certainly exceptions, in most cases, seeing an impact from content marketing takes time. […]

Read More…

4M+ Views. 1200 Links. 850% Organic Lift. [Rehabs.com Visual Case Study]


At least a dozen techniques can increase search traffic on a website, but these days, people want more than just a spike in page views – they want to see their content reach new levels of popularity. However, to create a highly successful piece of online content, it’s not enough to merely be informative or […]

Read More…