24 Innovative Content Formats That Audiences and Publishers Love

Brands that create compelling content are no longer the exception but rather the new rule. With so many companies trying to attract audiences with their content, it’s becoming difficult to stand out — making innovative content marketing even more important. Packaging your data into unique content marketing formats can help you rise above the noise. Fractl is an […]

The Pros and Cons of “Evergreen” (And What It Means for Your Content)

The concept of evergreen content is nothing new, and it’s talked about for good reason. Content that lasts longer has long-term value, which is a great benefit for your audience. However, despite this major advantage, focusing too much on making something evergreen could be detrimental to its promotional success if the focus is on long-lasting […]