Setting realistic benchmarks is crucial for a successful content marketing strategy. In this study, we analyzed results achieved in 15 industries to show what goals are attainable. […]
Category: Research
What Building 26,000 Links Taught Us About Content Marketing
We analyzed thousands of links from hundreds of content campaigns. Here’s what we found. […]
Content Lessons From One Million Popular Articles
See which sites dominate social sharing and why. […]
Today’s Content Marketer
We analyzed 3,000 content marketing job descriptions to find the most sought-after skills and experience. Marketers with a blend of creative and technical skills may be the strongest candidates. […]
Mapping Viral Content
Viral content by definition spreads extremely fast. See a visualization of how a content marketing campaign spread across the world within a matter of days. […]