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The 9 Best Fintech Marketing Agencies for 2027

Avatar of Kelsey Libert

By Kelsey Libert

Cofounder

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14 min read

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Published Nov 12, 2026

The 9 Best Fintech Marketing Agencies for 2027

Table of Contents

Key Takeaways

  • Match the agency to your sub-vertical. Payments, lending, wealth, crypto, and B2B fintech brands buy different services, and the agencies on this list each lead in one or two.
  • Few agencies publish prices. Fractl’s programs run $5,000 to $50,000 or more a month, NinjaPromo’s plans start at $3,200 a month, and NoGood’s average retainer is above $20,000 a month.
  • Regulators watch fintech marketing. FINRA requires a principal to approve broker-dealer ads, and the CFPB fined a money transfer app $1.5 million for misrepresenting the speed and cost of its transfers.

A fintech marketing agency helps financial technology companies win customers in a category where every claim faces regulators and skeptical customers. The best fintech marketing agencies for 2027 start with Fractl for fintech digital PR and original-data content campaigns. CSTMR leads for financial-services-only brand and performance marketing, Siege Media for content-led SEO, NoGood for B2C fintech growth, and Gateway Group for investor relations and PR.

Each profile lists the fintech clients, results, and prices the agency publishes, so you can compare these fintech digital marketing agencies on evidence.

AgencyBest forNamed fintech clientsPricing
FractlFintech digital PR and original-data content campaignsClarify Capital, a wealth-management platform$5,000 to $50,000+ a month
CSTMRFinancial-services-only brand and performance marketingUniTeller, PursuitNot published; Clutch lists a $50,000 minimum project size
Siege MediaContent-led SEO and GEO for B2C fintechStash, The Zebra, BluevineNot published; Clutch lists a $5,000 minimum project size
NoGoodGrowth marketing for B2C fintechChime, Truliant, Merlin InvestorAverage retainer above $20,000 a month
Gateway GroupInvestor relations and PR for public fintechsBitcoin DepotNot published; Clutch lists a $10,000 minimum project size
NinjaPromoCrypto and multichannel fintech campaignsTap Tap SendFrom $3,200 a month
42DMB2B fintech demand generation and ABMPayoneerNot published; Clutch lists a $1,000 minimum project size
Fintech DigitalWebsites and SEO for banks and lendersOppFi, AMINA BankNot published; Clutch lists a $25,000 minimum project size
Mint StudiosPurchase-stage content for B2B fintechYapily, WorldFirstNot published; Clutch lists a $5,000 minimum project size

Each financial services marketing agency on this list had to clear these bars:

  • Published fintech results. A fintech case study with measurable results, or an award-winning fintech campaign, on the agency’s own site.
  • Verified client reviews. A Clutch profile with reviews posted by clients.
  • Results in a regulated category. At least one case study from lending, banking, payments, investing, insurance, or crypto, where ads and claims answer to financial regulators.

The best fintech marketing agency depends on what you sell and to whom. Fractl fits fintech brands that want earned media and original research. Payments, lending, crypto, and B2B fintech companies each have a specialist on this list.

1. Fractl

Fractl fintech marketing agency homepage with the headline “Earn the Authority That Drives Search and AI Visibility”
  • Best for: Fintech digital PR and original-data content campaigns
  • Headquarters: Delray Beach, Florida
  • Founded: 2012
  • Fintech clients: Clarify Capital, a wealth-management platform, a crypto payments app, and a student loan provider
  • Pricing: $5,000 to $50,000 or more a month
  • Clutch rating: 4.8 out of 5 from 37 reviews

We earn fintech brands’ trust through original research. Our data journalists run the surveys and data analytics behind each study, built on money questions people already ask. Our digital PR team then pitches the findings to national business and finance publications. That public relations work earns backlinks, brand mentions, and thought leadership coverage for your experts. We pair it with content marketing, technical SEO, and AEO, so the rankings and AI search citations it earns land on pages that convert.

Our designers build the data visualizations that carry each finance study, along with graphics for social media and your blog. We plan each landing page around UX as well, since usability affects how a page performs. Our copywriting team can turn studies and blog posts into social posts, email content, and short videos for social media. We choose platforms based on research into where your customers spend their time. Fractl Agents, our AI platform, speeds up our research and pitching, and tracks which pages AI answers cite for each client.

Our fintech clients have earned national finance coverage, thousands of links, and multiplied AI citations:

, The 9 Best Fintech Marketing Agencies for 2027

Clarify Capital, a business lending company

Our analysis of the most trusted businesses in every industry earned 5,545 dofollow links, the most of any campaign in our database.
, The 9 Best Fintech Marketing Agencies for 2027

A wealth-management platform

Organic traffic grew 119.5%, adding 520,727 monthly visitors and 5,845 new referring domains, with coverage in Bloomberg, CNBC, and Fortune.
, The 9 Best Fintech Marketing Agencies for 2027

A crypto payments app

AI Overview citations grew about tenfold in six months from research on crypto payroll, wallet adoption, and trust in crypto.
, The 9 Best Fintech Marketing Agencies for 2027

A student loan provider

AI Overview citations rose from 3,600 to 11,200 in six months, and organic traffic doubled to 260,000 monthly visits.

Finance campaigns in our database earn more links than our typical campaign:

Campaign setCampaignsMedian dofollow linksAverage dofollow links
Business and finance campaigns130884.1
All Fractl campaigns3,610741.4

2. CSTMR

CSTMR fintech marketing agency homepage with the headline “Where fintech and financial companies grow into captivating brands”
  • Best for: Financial-services-only brand and performance marketing
  • Headquarters: Bee Cave, Texas
  • Founded: 2014
  • Fintech clients: UniTeller, Pursuit, and Kudzu
  • Pricing: Not published; Clutch lists a $50,000 minimum project size
  • Clutch rating: 4.9 out of 5 from 7 reviews

CSTMR works as both a brand studio and a performance marketing agency for fintech and financial services companies in lending, banking, payments, insurance, credit, and investing. Its performance marketing team runs ad campaigns, retargeting, SEO, AI search discovery, email outreach, and account-based strategies. Its brand team covers content, email marketing, social media marketing, and public relations, and its design team builds websites and mobile apps. CSTMR says it’s SOC 2 Type 1 compliant].

For UniTeller, an international money transfer company, CSTMR reports a 114% year-over-year increase in transactions from 2021 to 2022. Pursuit, an SBA lender, saw organic search traffic rise 30% in the three months after its new site launched.

3. Siege Media

Siege Media homepage screenshot
  • Best for: Content-led SEO and GEO for B2C fintech
  • Headquarters: Austin, Texas
  • Founded: 2012
  • Fintech clients: Stash, The Zebra, and Bluevine
  • Pricing: Not published; Clutch lists a $5,000 minimum project size
  • Clutch rating: 4.9 out of 5 from 48 reviews

Siege Media calls itself a “full-service fintech GEO agency.” It builds content, data studies, and link-building campaigns written for CFOs, finance leaders, and compliance officers. Its services also include digital PR, web design, and research reports.

Stash, an investing and savings app, grew its organic traffic 540% within a year with Siege. For The Zebra, an insurance comparison site, Siege earned more than 1,580 links and a 354% increase in organic traffic. Its data studies for Bluevine earned more than 730 links and 800+ citations in AI answers].

4. NoGood

NoGood homepage with a 3D chrome logo and the headline “The growth squad behind some of the world’s most category-defining brands.”
  • Best for: Growth marketing for B2C fintech
  • Headquarters: New York
  • Founded: 2016
  • Fintech clients: Chime, Truliant Federal Credit Union, and Merlin Investor
  • Pricing: Average retainer above $20,000 a month
  • Clutch rating: 5.0 out of 5 from 3 reviews

NoGood is a growth marketing agency with a fintech practice, and it says it has worked with Intuit. Its team runs AEO, SEO, paid search, paid social, organic social, content, CRO, and marketing analytics. NoGood works on monthly retainers, and its average retainer is above $20,000 a month.

NoGood helped Chime see a 93% enrollment lift from AI search and social content. It increased user signups 300% for Merlin Investor and grew Truliant Federal Credit Union’s TikTok views 45% quarter over quarter.

5. Gateway Group

Gateway Group homepage with a smiling executive and the headline “Your Strategic Financial Communications Partner”
  • Best for: Investor relations and PR for public fintechs
  • Headquarters: Newport Beach, California
  • Founded: 1999
  • Fintech clients: Bitcoin Depot
  • Pricing: Not published; Clutch lists a $10,000 minimum project size
  • Clutch rating: 5.0 out of 5 from 7 reviews

Gateway Group is a financial communications firm whose services include investor relations, public relations, equity story advisory, IPO advisory, SPAC advisory, transaction communications, and crisis communications. It suits fintechs preparing to go public or already listed, rather than brands that need SEO or paid media.

Gateway won a Platinum Hermes Creative Award for its public relations campaign for Bitcoin Depot. Its investor relations and PR teams have advised Bitcoin Depot since the company debuted as a public company.

6. NinjaPromo

NinjaPromo homepage advertising all marketing needs in one monthly subscription, with a 4.9 Clutch rating badge
  • est for: Crypto and multichannel fintech campaigns
  • Headquarters: New York
  • Founded: 2017
  • Fintech clients: Tap Tap Send, a fintech loan platform, a global bank, and a crypto exchange
  • Pricing: From $3,200 a month for 40 hours; enterprise plans from about $50,000 a month
  • Clutch rating: 4.9 out of 5 from 97 reviews

NinjaPromo runs paid advertising, influencer marketing, social media, SEO, GEO, public relations, email, web design, and CRO for fintech and crypto brands. It publishes flat monthly plans, from $3,200 for 40 hours of work. Its finance page says it works with clients’ legal and compliance teams “to align messaging, disclaimers, and promotion rules before campaigns go live.”

For a fintech loan platform, NinjaPromo reports more than 250,000 new web visitors at a $43 customer acquisition cost (CAC). Its influencer campaign for Tap Tap Send, a money transfer app, earned more than 205,000 views. A crypto exchange campaign attracted $20 million in deposits.

7. 42DM

42DM B2B marketing agency homepage with the headline “Find your edge. Build repeatable B2B growth.”
  • Best for: B2B fintech demand generation and ABM
  • Headquarters: Tenafly, New Jersey
  • Founded: 2016
  • Fintech clients: Payoneer and a payments infrastructure platform for banks
  • Pricing: Not published; Clutch lists a $1,000 minimum project size
  • Clutch rating: 4.8 out of 5 from 18 reviews

42DM is a B2B marketing agency for tech companies, and it has built enterprise marketing funnels for fintech clients. Its services include demand generation, inbound marketing, account-based marketing, thought leadership, lead generation, SEO, pay-per-click (PPC) ads, HubSpot automation, and AI search optimization. A senior marketing manager at Payoneer credits its “results-driven approach.”

For a platform that runs acquiring for banks and payment service providers, 42DM generated more than 300 qualified leads in two months. That work won 35 new customers in three months and 170 demo requests at a $79 cost per lead.

8. Fintech Digital

Fintech Digital homepage describing a fintech marketing agency for banks, with logos for OppFi, AMINA, and Bloom Credit
  • Best for: Websites and SEO for banks and lenders
  • Headquarters: Chicago
  • Founded: 2016
  • Fintech clients: OppFi, AMINA Bank, and Bloom Credit
  • Pricing: Not published; Clutch lists a $25,000 minimum project size
  • Clutch rating: 5.0 out of 5 from 4 reviews

Fintech Digital calls itself “a fintech marketing agency for banking and modern finance companies.” Its services include financial SEO, content marketing, performance marketing, website design, and social media. Its site says its consultants “understand regulation, compliance, and how to serve the sector.”

Fintech Digital managed OppFi’s online infrastructure for five years, from startup to IPO, and its web strategy lifted OppFi’s global conversion rates more than 4%. For AMINA Bank, a regulated crypto bank, it reached No. 1 and No. 2 rankings for key crypto banking terms.

9. Mint Studios

Mint Studios homepage with the headline “Turn Your Financial Content into Customers” beside charts of inbound growth
  • Best for: Purchase-stage content for B2B fintech
  • Headquarters: Not listed on its site
  • Founded: 2013
  • Fintech clients: Yapily and WorldFirst
  • Pricing: Not published; Clutch lists a $5,000 minimum project size
  • Clutch rating: 4.8 out of 5 from 2 reviews

Mint Studios writes purchase-stage content for B2B fintech and financial services companies, aimed at the keywords decision-makers search right before they choose a vendor. Its case studies report pipeline metrics like SQLs alongside rankings. For one payment company, SQLs from the blog grew 466%.

Yapily, an open banking provider, saw 2.8x growth in organic inbound leads and ranks on Google’s first page for 94% of its target buying keywords. For WorldFirst, a cross-border payment provider, conversions from existing content grew 234%.

Most fintechs have their own compliance team, so an agency’s job is to know which rules apply and build that team’s review into every timeline. At Fractl, we work alongside our clients’ compliance teams on every campaign. The rules depend on what you sell:

  • Broker-dealers. FINRA Rule 2210 requires communications that are fair and balanced, and a registered principal must approve each retail communication before it’s used.
  • Investment advisers. The SEC’s marketing rule sets conditions for testimonials, endorsements, third-party ratings, and performance claims in ads.
  • Lending, payments, and banking apps. The Consumer Financial Protection Act bans deceptive acts and practices, and the CFPB enforces it. Sendwave, a money transfer app, misrepresented the speed and cost of its transfers and had to pay a $1.5 million civil penalty plus about $1.5 million in redress.
  • Crypto promotions. Anyone who promotes a crypto asset security must disclose the nature, source, and amount of their pay. The SEC charged Kim Kardashian for promoting a crypto asset on social media without that disclosure, and she agreed to pay $1.26 million.

Influencer marketing adds another layer. The FTC says an endorser must disclose any “material connection” to a brand, including payment or free products. Ask any agency you shortlist these questions:

  • Which of our regulators have you worked under? FINRA, SEC, and CFPB rules differ. Ask for a case study from a client under the same rules as you.
  • How many review rounds does your timeline assume? Your compliance team will review every ad and claim. Get the number in writing so the schedule holds.
  • How do you brief creators and influencers? Paid endorsements need clear disclosures. Ask to see the brief before any creator posts.

Fintech marketing asks people to trust a company with their money, so proof and compliance weigh more than they do in general SaaS. Every rate, return, or fee in an ad can trigger regulatory review, and a vague claim can count as deceptive. B2B fintech decision-makers include CFOs, finance leaders, and compliance officers, and they expect content written by people who understand payments, lending, or banking.

That’s why third-party proof carries so much weight in fintech. Coverage in national finance press, client reviews, and citations in AI answers show customers that someone outside the company vouches for it. A B2B marketing agency that only runs paid advertising can’t earn that proof on its own.

Two agencies on this list publish fintech marketing prices, and six more list minimum project sizes on Clutch:

  • NinjaPromo’s plans start at $3,200 a month for 40 hours of work, and its enterprise plans start at about $50,000 a month.
  • NoGood’s average retainer is above $20,000 a month.
  • On Clutch, CSTMR lists a $50,000 minimum project size, Fintech Digital $25,000, Gateway Group $10,000, Siege Media and Mint Studios $5,000, and 42DM $1,000.

At Fractl, programs run $5,000 to $50,000 or more a month. Budget depends on campaign scope and how competitive your category is, not company size:

Program scopeMonthly budgetWhat it covers
Lower-scope or opportunistic$5,000 to $10,000Existing brand stories, limited content creation, and targeted outreach
Mid-range$10,000 to $35,000Multiple campaign types, consistent outreach, and moderate content development
Full-service or high-competition$50,000 or moreOriginal research, multichannel execution, and ongoing campaign production

Start with your sub-vertical, then match the agency’s case studies to it:

If you’reLook forAgencies on this list
A payments or money transfer companyPerformance marketing, influencer marketing, and earned media that builds trustFractl, CSTMR, NinjaPromo, Mint Studios
A lender or bankWebsites, SEO, paid media, and earned media from original researchFractl, CSTMR, Fintech Digital
A wealth management or investing appContent-led SEO, digital PR, and growth marketingFractl, Siege Media, NoGood
A crypto companyDisclosure-ready influencer campaigns, PR, and AI search visibilityFractl, NinjaPromo, Gateway Group
A B2B fintech, regtech, or infrastructure companyDemand generation, ABM, and content that turns MQLs into SQLs42DM, Mint Studios
A public or pre-IPO fintechInvestor relations and financial communicationsGateway Group

Then ask each agency for a case study from your sub-vertical, the name of the person who ran it, and the metric it was hired to move. That might be CAC, signups, or pipeline. Ask, too, whether services like web design and marketing automation are handled in-house or subcontracted.

If earned media is your priority, compare more digital PR agencies that work across industries.

Shortlist two or three agencies whose case studies match your sub-vertical, then ask each one how it handles your compliance review. If you want national finance coverage, links, and AI citations built on original research, Fractl’s digital PR earns all three across search, social, and AI.

Reach out to see how Fractl would build your fintech marketing strategy.

What makes a fintech marketing agency?

A fintech marketing agency has published results for financial technology companies and understands the rules your ads must follow. Fractl has earned fintech startups and established lenders coverage in Bloomberg, CNBC, and Fortune with original research.

How do fintech marketing agencies handle compliance?

The best ones build your compliance team’s review into every timeline and brief influencers on disclosure rules. Fractl’s data studies give finance writers facts to cite, which keeps claims grounded in data instead of promises.

How much does fintech marketing cost?

Published prices range from $3,200 a month at NinjaPromo to an average retainer above $20,000 a month at NoGood. Fractl’s programs run $5,000 to $50,000 or more a month, depending on scope.

What regulations apply to fintech content marketing?

It depends on your product: FINRA rules cover broker-dealers, the SEC’s marketing rule covers investment advisers, and the CFPB polices deceptive claims about lending, payments, and banking products. Fractl builds content around original data, so every claim can point to a source.

How is B2B fintech marketing different from B2C fintech marketing?

B2B fintech sells to CFOs and finance teams through long sales cycles, so ABM, demand generation, and expert content lead. B2C fintech competes for app signups with paid media and social. Fractl’s digital PR serves both, earning the coverage a buyer committee or a new customer checks first.

Avatar of Kelsey Libert

Kelsey Libert

Cofounder

Kelsey Libert is a cofounder of Fractl, a top-ranked content marketing and digital PR agency recognized on "Clutch’s Leaders Matrix" among 30,000+ firms. She has helped lead 5,000+ campaigns for brands including Adobe, Discover, and Paychex, earning coverage in The New York Times, USA Today, Vice, CNET, and other top publishers. Her industry research has appeared in Harvard Business Review, Search Engine Land, and Inc., and she has spoken at MozCon, Pubcon, SMX Advanced, and BrightonSEO.