See for yourself how effective our content development and digital marketing strategies are.


In these case studies, you'll see how Fractl developed B2B and B2C search and content marketing programs that resulted in short- and long-term success for our clients.

Finance Vertical-Based Case Study

Content Marketing Strategy: 12+ campaigns + additional on-site content

  • • Initial engagement for new website saw a rise from 0 site visitors to 20,300 per month in less than a year.
  • • 7,400% increase in total backlink portfolio volume over the period of engagement
  • • 113 brand mentions from 27 major news publishers and 122 mentions from 38 niche, relevant publishers earned over 20,000 social shares

Fanatics

6-Month Engagement Case Study

  • • Mix of evergreen and timely content resulted in 1,100% organic search traffic increase over 6 months and more than 50 completed campaigns
  • • Placements with USA Today, MSN, The Score, and many more
  • • 230% increase in the number of ranking keywords

Recovery Brands

36-Month Content Marketing Case Study

  • 1,100% organic search traffic increase over 36 months
  • • 12,500 featured stories from over 90 individual campaigns received over 1.2 million social shares
  • • Brand-aware content strategy geared towards research-heavy and innovative campaigns designed to reduce health-related stigmas

Superdrug

16-Month Engagement Case Study

  • 238% organic search traffic increase over 16 months and over 1.6 million social shares
  • • Placements with the New York Times, CNN, Yahoo, Huffington Post, Mashable, Buzzfeed, and many more
  • • Huge viral status with “Perceptions of Perfection” campaign - over 925K social shares alone

Alexa

B2B Content Marketing Case Study

  • • Organized marketing content calendar campaign with actionable tips
  • • Created internal data strategy by incorporating Alexa into Fractl’s marketing SEO workflow
  • • Focus on knowledge-based growth and expanding guest post capabilities

Sapio

Mobile User Acquisition Case Study

  • • Media coverage with Mashable, Yahoo, Refinery29, The Huffington Post, Tech Crunch, and more in two days after launch
  • • 3,072% increase in weekly app installs in just five weeks
  • • Implemented a 3-pronged strategy focusing on the personalization of pitches, the importance of calendar awareness, and the weight of authoritative voices

Travelmath

10-Month Engagement Case Study

  • • Major publisher placements with CNN, the Washington Post, Business Insider, LA Times, ABC News, and many more
  • • 3-part “hygiene campaigns” accumulated 266 dofollow links and 70,000 social shares alone, as well as national talk show and radio syndication
  • • Applied a focus on tangential content to attract site visitors across a wide variety of verticals