By Kelsey Libert
Cofounder
2 min read
An innovative game-based educational platform partnered with Fractl to solve a critical content challenge. Facing internal capacity limitations and a hesitant leadership team wary of AI-generated content, the client needed an effective strategy to drive growth without compromising quality.
The client's leadership team initially hesitated to leverage AI for content creation. To address these concerns, Fractl:
Fractl's approach combined cutting-edge AI innovation with human expertise to:
Fractl turned challenges into successes with a strategic and educational approach:
Cofounder
Kelsey Libert is the co-founder of Fractl, a top-ranked content marketing and digital PR agency recognized on Clutch's Leaders Matrix out of 30,000+ firms. Under her leadership, Fractl has delivered 5,000+ campaigns for Fortune 500 brands and startups—including Adobe, Clarify Capital, and Paychex—driving measurable KPIs like domain authority growth, organic traffic increases, and high-authority brand mentions in outlets such as The New York Times, USA Today, Vice, cNet, and dozens of industry-leading publishers. A recognized industry voice, Kelsey has contributed research to Harvard Business Review, Search Engine Land, and Inc. and has spoken at premier conferences including MozCon, Pubcon, and BrightonSEO. In 2025, she helped soft launch Fractl Agents, a suite of 30+ AI workflows currently in beta, helping marketers produce robust content strategies in the era of Generative Engine Optimization.