2 min read
By Kelsey Libert
Cofounder
Velotric aimed to elevate its standing in the e-bike industry by boosting its domain authority and securing high-authority backlinks. This would reinforce their online credibility and enhance their visibility in a competitive market.
Our plan was to create engaging, high-quality content and targeted digital PR campaigns. This approach aimed to increase Velotric’s website traffic and acquire valuable backlinks from highly-regarded sources, boosting their domain authority and visibility in their industry.
We transformed Velotric’s online presence in just one year, garnering a 434.9% surge in organic website traffic with an additional 19,866 monthly visitors. Their domain authority also rose by 228.6%, and the number of referring domains grew to 850, amplifying their digital influence and reach.
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New monthly
visitors
Monthly traffic value
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Total increase
New referring
domains
Monthly increase
traffic value
Unique linking domains (ULDs) acquired
Publisher placements with domain authority of 60+
Publisher placements
Cofounder
Kelsey Libert is the co-founder of Fractl, a top-ranked content marketing and digital PR agency recognized on Clutch's Leaders Matrix out of 30,000+ firms. Under her leadership, Fractl has delivered 5,000+ campaigns for Fortune 500 brands and startups—including Adobe, Clarify Capital, and Paychex—driving measurable KPIs like domain authority growth, organic traffic increases, and high-authority brand mentions in outlets such as The New York Times, USA Today, Vice, cNet, and dozens of industry-leading publishers. A recognized industry voice, Kelsey has contributed research to Harvard Business Review, Search Engine Land, and Inc. and has spoken at premier conferences including MozCon, Pubcon, and BrightonSEO. In 2025, she helped soft launch Fractl Agents, a suite of 30+ AI workflows currently in beta, helping marketers produce robust content strategies in the era of Generative Engine Optimization.