How Fractl Increased Monthly Organic Traffic by Nearly 600% for Accounting Client

Our client, a leading provider of online invoicing and accounting software, partnered with Fractl to enhance its online presence. Discover how our data-driven content and strategic outreach boosted the client’s monthly traffic nearly 6-fold (an increase valued at over $2.3 million) and its domain authority by 139.3%.

Client’s Goals

The client wanted to enhance its online visibility and drive more organic traffic to its website through impactful content and placements in authoritative publications relevant to the software industry.

Fractl’s Solution

We crafted data-driven journalism campaigns to earn placements on industry-relevant sites to enhance the client’s online presence and drive traffic. This involved creating thoroughly researched, compelling content that resonated with the client’s target audience and influential industry platforms. Fractl’s data and insights would result in authoritative, engaging content attracting attention from top-tier publishers in the client’s industry.


During our roughly 3-year engagement, we generated a substantial increase in traffic: a 592.4% boost resulting in 103,908 new monthly visits valued at $2,306,866. Our campaigns garnered 791 placements in publications with a domain authority of 60+, increasing the client’s referring domains by 181% and their domain authority by an impressive 139.3%.

Organic traffic over 3 years
Referring domains over 3 years
Top placements

Ready to see results like these for yourself? Contact us for a strategic partnership to transform your brand’s online impact and drive growth